Taming the mouse: how a small Hong Kong theme park came to dominate Disney : 10 lessons that will turn your business into a success 豆 0.0分

资源最后更新于 2020-08-26 06:42:10

作者：Tom Mehrmann

出版社：

出版日期：2018-01

ISBN：9780998027029

文件格式： pdf

标签： 英文原版

简介· · · · · ·

IN NOVEMBER 1999, Hong Kong signed a US$3.2 billion deal with The Walt Disney Company to create China's first Disney resort. Six years later, when Hong Kong Disneyland opened to the public in a flurry of excitement, the impact on Ocean Park was an afterthought. But instead of withering and closing, as most observers expected, Ocean Park grew into an internationally acclaimed at...