The Business of Media: Corporate Media and the Public Interest 豆 0.0分

资源最后更新于 2020-08-19 16:03:26

作者：David R. Croteau

出版社：Pine Forge Press

出版日期：2005-01

ISBN：9781412913157

文件格式： pdf

标签： 媒体 运营 media marketing 市场 organisation

简介· · · · · ·

Review

"The framework used for thinking abou the mass media industry is excellent. And. . . the presentation of the material reflects the complexity of the mass media industry in a way that should be quite accessible to students, both conceptually and in terms of specific examples."

-- Review --This text refers to an out of print or unavailable edition of this title.

Review

"Th...