I'll Have What She's Having: Mapping Social Behavior 豆 0.0分

资源最后更新于 2020-08-26 06:28:24

作者：Alex Bentley

出版社：MIT Press

出版日期：2011-01

ISBN：9780262016155

文件格式： pdf

标签： 心理学 社会学 科普 社会心理学 营销 科淆 人类学 sociology

简介· · · · · ·

Humans are, first and foremost, social creatures. And this, according to the authors of I'll Have What She's Having, shapes--and explains--most of our choices. We're not just blindly driven by hard-wired instincts to hunt or gather or reproduce; our decisions are based on more than "nudges" exploiting individual cognitive quirks.I'll Have What She's Having shows us how we use t...