Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books) 豆 9.0分

资源最后更新于 2020-11-09 13:17:14

作者：Jon Steel

出版社：Wiley

出版日期：2006-01

ISBN：9780471789765

文件格式： pdf

标签： 广告 presentation marketing 沟通营销 心理学 商业 创意产业 English

简介· · · · · ·

在线阅读本书

A professional “pitching coach” for one of the world’s largest marketing conglomerates, Jon Steel shares his secrets and explains how you can create presentations and pitches that win hearts, minds, and new business. He identifies the dos and don’ts and uses real–world examples to prove his points. If you make pitches for new business, this is the perfect book for you.